Tag: Editor & Publisher

News & Publishing, Printing and Imaging

Data, Technology and Digital Readers are Shaping How the Printed Newspaper Looks Today

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By Gretchen A. Peck

If newspaper design had a motto, it might be: “Stick to the format. The design and layout is the brand.”

And that remains true today with iconic titles of newspapers rendered in familiar fonts and layouts that are distinctive in their own right. Think of how familiar and distinctive a title like USA Today is when you flip through the pages. The color, the layout, the way the headlines grab your attention—all part of the brand.

Newspaper publishers, by and large, have always understood this. But the notion that printed newspapers’ design should never deviate from the template is being challenged, and it’s because of digital and mobile publishing and the rising cost to paper. Still, that hasn’t stopped publishers from experimenting with their print product.

Read more at: http://www.editorandpublisher.com/feature/data-technology-and-digital-readers-are-shaping-how-the-printed-newspaper-looks-today/

 

 

News & Publishing

Companies Bringing Added Value to Newspapers

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By Gretchen A. Peck

It’s no fun being the news when you’re tasked with reporting the news. It’s a strange placement for the newspaper industry these days, as many around the world talk of its evolution, its future, its challenges, and more sensationally, its demise. It’s an uncertain yet exciting time, during which innovation may enable newspapers (no matter the method of delivery) to redefine themselves and flourish in their new forms.

Editor & Publisher compiled a list of organizations that are not just banking on a healthy future for news, but are developing products, services and, perhaps, new best practices for newspaper publishers.

Read more at: http://www.editorandpublisher.com/feature/companies-bringing-added-value-to-newspapers/

Published by Editor & Publisher magazine, October 2013

News & Publishing, Printing and Imaging

Lean Manufacturing: Doing More with Less in the Pressroom

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By Gretchen A. Peck

Efficiency is precisely why Dow Jones & Company, Inc. prints The Wall Street Journal at strategic points across the nation. The obvious benefit is that it “gets the Journal closer to our customers,” according to vice president of production Larry Hoffman. There was a time when the publisher operated its own printing plants — 17 back then — but today it relies more heavily on print suppliers, bringing the total number of sites printing The Wall Street Journal (and a mounting volume of commercial print) to 26, Hoffman said.

Read more at: https://www.editorandpublisher.com/feature/doing-more-with-less-in-the-pressroom/

Published by Editor & Publisher magazine, May 2014

News & Publishing

Igniting the Base: Reimagining Circulation

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By Gretchen A. Peck

Circulation, as a newspaper organization discipline, is so much more complex now than it was even 20 years ago, when the Internet and digital media were in their infancy. The roles and responsibilities have changed, and the skills that the new breed of circulation professional must possess are diverse, dynamic, and often data-driven.

Read more at: http://www.editorandpublisher.com/feature/igniting-the-base-reimagining-circulation/

Publishing by Editor & Publisher magazine, March 2014