By Gretchen A. Peck
Efficiency is precisely why Dow Jones & Company, Inc. prints The Wall Street Journal at strategic points across the nation. The obvious benefit is that it “gets the Journal closer to our customers,” according to vice president of production Larry Hoffman. There was a time when the publisher operated its own printing plants — 17 back then — but today it relies more heavily on print suppliers, bringing the total number of sites printing The Wall Street Journal (and a mounting volume of commercial print) to 26, Hoffman said.
Read more at: https://www.editorandpublisher.com/feature/doing-more-with-less-in-the-pressroom/
Published by Editor & Publisher magazine, May 2014